Liverpool FC have opened up another commercial partnership in a deal with EA Sports - makers of the up-coming FIFA 14.
EA Sports will become the official video games partner of the club, as the reds continue their expansion into commercial tie-ups.
As part of the deal, fans will be able to play FIFA titles at Anfield during selected fixtures and the club will give prizes for various competitions within the game.
Vice President of Marketing at EA Sports, James McKinlay, said:
"We have over half a million registered LFC fans playing FIFA 13 and they all want to see authentic representation of their favourite Liverpool players in FIFA 14. We're looking forward to delivering that authenticity, as well as a wide range of new and engaging initiatives for this historic club and its fans."
EA Sports have recently been at Melwood capturing 360 degree head scans of Liverpool's players, as can be seen in the video below.
FIFA 14 - Liverpool FC Player Head Scans
FIFA 14 will be released on the 27th September 2013 but is available to pre-order now.